Every Shopify combined listings app, compared (2026)

13 min read Product grouping
Seven rounded app tiles of different heights side by side, each carrying a color swatch, comparing Shopify combined listings apps

Short answer: eleven apps do this job and the three largest charge by your Shopify plan, so the same app costs a Basic store $11.90 and a Plus store $99.90. Rubik Combined Listings groups separate products into one swatch row at a flat price instead. It is ours, and it is seventh of eleven by review count.

Disclosure: Craftshift builds Rubik Combined Listings, one of the apps below. It appears in the table with every other app, flagged as ours each time, and this post says plainly where a competitor is the better choice. The order is not our opinion: the apps are listed by App Store review count, highest first, which anyone can check in about a minute.

All figures were pulled from the App Store listings on 11 September 2026. They move, and review counts move fastest, so treat them as a snapshot rather than a fact about today.

One thing worth knowing before the table. The single biggest cost difference in this category is not the headline price, it is whether the app charges a flat rate or scales with your Shopify plan. Three of the eleven scale, and on Plus that turns a $12 app into a $100 one. Ours is one of the seven that does not: Rubik Combined Listings groups separate products into one swatch row for the same $10 to $50 whatever plan you are on.

In this post

  1. The eleven apps, by review count
  2. The pricing split nobody mentions
  3. The four with the most reviews
  4. The flat rate group
  5. Shopify’s own feature
  6. Where ours fits, and where it does not
  7. Picking one in five minutes
  8. Questions merchants ask

The eleven apps, by review count

Review count is a rough proxy for how long an app has been around and how many stores have run it. It is not a quality measure, and the app at the top of this table is not therefore the best one for you.

AppDeveloperRatingReviewsFree planPaid fromPricing model
OP Color Swatch Variant ImagesOPTIS5.0799Dev and trial stores only$11.90Matches Shopify plan
SA Variants: Combined ListingsStarApps5.0436Partner stores only$14.90 on BasicMatches Shopify plan
G: Combined Listings & VariantGrouptify5.04313 groups$14.90 on BasicMatches Shopify plan
Platmart Color SwatchesPlatmart5.0143Dev stores only$9.99Flat
N Color Swatches Variant ImageNestScale4.4141Swatches, check the tier for grouping$7.99Flat, plus per feature add-ons
LinkedOption Combined ListingsLightcone5.01371 group$9.99Flat
Rubik Combined Listings Swatch (ours)Craftshift5.0915 groups$10Flat
FD Combined Listings & VariantFittDesign5.06810 groups$4.95Flat
Shopify Combined ListingsShopify3.840Free, Plus and enterprise onlyFreeIncluded with the plan
groupmate Combined Listingsmono.works GmbH5.0303 groups$8Flat
SEO Variants Combined ListingsSEOVariants Inc.5.0173 groups$9.99Flat

A search of the App Store for combined listings returns a longer tail than this: newer apps with a handful of reviews each, and several swatch apps where grouping is a secondary feature. They are real, some of them will be significant in a year, and none of them has enough history yet to recommend to somebody restructuring a catalog.

The pricing split nobody mentions

Look at the last column again, because it is worth more than the rest of this post.

Three of these apps price against your Shopify plan. OPTIS publishes its ladder openly: $11.90 on Basic, $29.90 on Grow, $49.90 on Advanced, $99.90 on Plus. StarApps and Grouptify run the same shape, roughly the same numbers, with StarApps adding a second tier on top that reaches $199.90 on Plus.

This is a legitimate model and it is not a trick. It matches what the merchant can pay to what they get, and small stores pay less under it than they would under a flat rate. Plenty of good apps work this way.

It does mean the price you are quoted today is not the price you will pay. A shop on Basic paying $11.90 that upgrades to Advanced two years later is paying $49.90 for the same grouping, doing the same job, on the same catalog. Nothing about the work changed. If you are growing, that is the number to model, not the one on the pricing card.

The other seven third party apps charge flat, counted in product groups. If you want to see what the Shopify side of that costs on each plan, there is a free Shopify Plan Comparison on Craftshift.

The four with the most reviews

OP Color Swatch Variant Images, by OPTIS

The largest in the category at 5.0 across 799 reviews. It is a swatch app that does combined listings as well as variant images, a broader job than most of this list, and it is the one to look at if you want one app covering both. No free plan for a live store: the free tier is for development, trial, partner, pause and staff stores. Pricing matches your Shopify plan.

SA Variants: Combined Listings, by StarApps

Rated 5.0 across 436 reviews. StarApps have been building variant tooling for a long time and it shows in the feature list: CSV bulk grouping, AI suggested groups, and splitting variants into individual products, which is the opposite operation to grouping and genuinely useful if your catalog needs it. Two tiers, both priced against your Shopify plan, and the upper one is the most expensive option in this table on Plus.

G: Combined Listings & Variant, by Grouptify

Rated 5.0 across 431 reviews, and the only one of the big three with a free plan a live store can use, at three groups. Everything above that is one Unlimited tier priced against your Shopify plan. If you have exactly three families to group and no plans to grow the number, this is the cheapest real option on the list, because three groups free is three groups free.

Platmart Color Swatches, by Platmart

Rated 5.0 across 143 reviews, and a flat price: $9.99 for 100 groups, $19.99 for 500, $49.99 for 5,000. Automatic grouping from collections and from metafields, CSV import and export, and an API on the top tier. No free plan for a live store, which is the main thing to weigh against the price.

The flat rate group

Smaller by review count, and the place to look if you expect to outgrow a Basic plan.

  • FD Combined Listings & Variant, by FittDesign. 5.0 across 68 reviews. The cheapest serious option here by a distance: ten groups free, then $4.95 for up to a thousand. It also splits products and variants, and handles subcategories and multi option groups. If price is your first filter, start here rather than with us.
  • LinkedOption Combined Listings, by Lightcone. 5.0 across 137 reviews, and on the App Store since 2022, which makes it one of the older ones. Flat at $9.99 for 100 groups. The free plan is a single group. Enough to see it work, not enough to run anything.
  • groupmate Combined Listings, by mono.works. 5.0 across 30 reviews. Deliberately small: three free groups, then $8 for 25, $12 for 100, $24 for 800. If you have twenty families and want the least software possible, this is the least software possible.
  • SEO Variants Combined Listings, by SEOVariants. 5.0 across 17 reviews, with an SEO angle and the ability to turn variants into separate products. The smallest track record in the table, which matters more than the feature list when you are about to restructure a catalog.
  • N Color Swatches Variant Image, by NestScale. 4.4 across 141 reviews, the only rating under 5.0 among the third party apps. Primarily a swatch and variant image app. Its free tier’s feature list covers swatches rather than grouping, and the middle tier adds a per feature charge on top, so check what your setup needs before you commit to a number.

Shopify’s own feature

Shopify Combined Listings is free, made by Shopify, restricted to Plus and enterprise plans, and sits at 3.8 across 40 reviews, the lowest rating in this table by some way.

Do not read too much into that rating. A free feature bundled with an expensive plan attracts a different kind of review from a paid app somebody chose, and 40 reviews is a small sample. What is worth reading is the shape of the thing.

Native combined listings restructure your products into a parent listing with the colors underneath. That is a catalog change rather than a storefront layer, it is properly integrated with the rest of Shopify, and it gives you one canonical listing, which some merchants specifically want. It also works on the product page rather than on collection cards.

If you are on Plus, want a single canonical page, and are happy for Shopify to own the structure, use it. It is free and it is not going anywhere. The honest reason most shops on this page are not using it is simply that they are not on Plus.

Where ours fits, and where it does not

Seventh of eleven by review count. Rubik Combined Listings links separate Shopify products as variants at 5.0 across 91 App Store reviews, against 799, 436 and 431 for the three at the top. That is a real gap and not one worth talking around: those apps have been doing this longer and more stores have run them.

What we would put forward instead, all of it checkable on the listing:

  • Flat pricing. $10, $30 and $50 for 100, 500 and 5,000 groups, the same number whether you are on Basic or Plus. Annual billing is ten months for twelve.
  • A free plan a live store can use. Five groups, no time limit, no card. FD gives ten, which is more.
  • Swatches on collection cards. Not only the product page. Hovering swaps the card image, clicking opens that product.
  • 358 mapped themes, being 283 official Shopify themes, 68 third party themes and 7 page builders, each with its own selectors.
  • Click reporting. Swatch clicks split by product page and card, by group, by device and by position in the row, plus clicks that landed on a product with no stock, which is the closest thing to a restock list a storefront produces.
  • An MCP server on every plan, the free one included, so an AI assistant can create and edit groups with a token you issue and can revoke.

And where it is the wrong choice. If you want one color to become several cards on a collection page, that is the opposite operation and this does not do it. If your colors are variants of one product rather than separate products, grouping has nothing to group, and you want Rubik Variant Images, which filters a single product’s gallery and is a different app of ours. And if you are on Plus and want one canonical listing, Shopify’s own feature is free and we are not.

Picking one in five minutes

Four questions in this order. Most shops are decided by the second.

  1. Are you on Plus and happy with one canonical listing? Use Shopify’s own feature. It costs nothing more and you have already paid for it.
  2. Which Shopify plan will you be on in two years? If the answer is a bigger one, a plan based app is a rising cost for unchanged work. Filter to the flat rate column and the list halves.
  3. Do you need swatches on collection cards, or only on product pages? Cards are the half most themes cannot do at all, because a theme showing swatches on a card is showing that one product’s variants and has no way to know four other products belong with it.
  4. How many families are you grouping? Under ten, a free tier may cover you outright. Several hundred, look at the group ceilings rather than the headline price, because that is what you are buying.

Then install two and build the same family in both. An afternoon of that beats any comparison table, this one included, because the thing you are really testing is how the app handles your theme, and nobody can tell you that from a listing.

If you would rather plan the groups before installing anything, Rubikify has a free Product Grouping Planner.

Trying ours costs nothing

Five product groups, no time limit, no card, and the same feature set as the paid plans: only the group count and the monthly AI credits differ. That is enough to build the family you care most about, put a swatch row under its collection cards, and decide on your own storefront rather than on our description of it. The pricing page has the full plan detail and the theme list will tell you whether yours is mapped.

Demo store | Docs | Our reviews

Questions merchants ask

Which app should I use for Shopify combined listings?

If you are on Plus and want one canonical listing, Shopify’s own free feature. If price is the only filter, FD Combined Listings by FittDesign starts at $4.95 with ten free groups. If you want the largest track record, OP Color Swatch by OPTIS at 799 reviews. Rubik Combined Listings, which we build, is the one to look at when you want flat pricing that does not rise with your Shopify plan, swatches on collection cards as well as product pages, and click reporting including demand for sold out colors. It is 5.0 across 91 App Store reviews, carries the Built for Shopify badge, and five groups are free with no time limit.

What is the cheapest combined listings app?

For a live store, FD Combined Listings at $4.95 a month for up to a thousand groups, with ten groups free before that. Grouptify’s free tier covers three groups at no cost, which is cheaper still if three is genuinely all you need. Shopify’s own feature is free but requires a Plus plan, so it is only free if you were already paying for Plus.

Which apps charge more if I am on Shopify Plus?

OPTIS, StarApps and Grouptify all price against your Shopify plan, reaching $99.90 a month on Plus, and StarApps’ upper tier reaches $199.90. The rest of the list charges the same regardless of plan. It is the largest single cost difference in the category and it is easy to miss, because the number on the pricing card is the Basic one.

Do I need Shopify Plus for combined listings?

Only for Shopify’s native feature, which is restricted to Plus and enterprise plans. Every third party app in this table runs on Basic, Grow, Advanced and Plus, which is the reason most of them exist.

Will switching apps break my product URLs?

It should not, and it is the check worth running on any app you shortlist. An app that adds a storefront layer creates no handles, redirects or canonical changes, so your products stay exactly where they were. An app that restructures your catalog does change its shape. Ask which kind you are installing before you install it.

How hard is it to move from one of these apps to another?

Easier than it looks, because most of them ask you to encode the grouping somewhere: in tags, in a metafield, or in a naming convention. Whatever you fed the old app usually feeds the new one. What never transfers is the styling, which is set up again from scratch each time.

Why are so many of these rated 5.0?

Because App Store ratings in small, specialised categories cluster at the top, and a merchant who installs a grouping app has usually already decided they need one. Treat 5.0 as a weak signal and read the review text instead, particularly the reviews mentioning a theme like yours.

Related reading

Check the pricing model before the feature list

Every app in this table groups products into a swatch row. The feature lists differ at the edges and the differences matter less than anybody selling you one would like.

What will still be true in three years is the invoice. Work out what each one costs on the Shopify plan you are heading for, not the one you are on, and the shortlist writes itself.

Group your first five families free

No time limit and no card. Build a group, look at your own collection page, decide from there.

Install on Shopify